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sales exhibition promotional staff carsPromotional Staff for the ‘Practical Classics’ Classic Car & Restoration Show

The Classic Car and Restoration Show is a staple of the NEC’s event calendar, with the March event attracting thousands of visitors and classic car enthusiasts. With a huge footfall great news for exhibitors and brands, hiring promotional staff and exhibition staff from leading UK promotional staffing agency Pitlane Promotion makes sense. But why?

Why hire promotional staff for the Classic Car & Restoration Show?

Billed as the ‘friendliest car show’, there is always an air of expectation and excitement around this show. It’s a spring classic car show that brings new discoveries for many of the 28,000 visitors that pour through NEC Birmingham doors. Spread over three of the NEC’s halls, there are cars of all types in various states of restoration to be marvelled at and enjoyed.

Many car enthusiasts also attend the event with research in mind, finding the latest innovations and ideas that can make a difference in their own car restoration projects. For some of these visitors, attending this show will be the springboard they need to start the restoration of the rusty classic car hidden away in a barn or garage.

In other words, there is a diverse range of people who attend this show and for your brand, you need to be confident that you are promoting your products or services in a way that makes them attractive to a wide range of people.

As well as extending the reach of your brand, you will also want promotional and event staff who;

  • Understand and can relate to the passion that your customers feel about cars, classic cars and motoring in general
  • Can work to your pre-defined goals for this car show whether including capturing leads or making sales
  • Experienced and trained but also arrive fully briefed as to what their tasks are
  • Are responsive, able to change the way they interact with customers as and when needed
  • Reliable, on time, bright and effervescent, ready to make the most of the day for your brand

Tailoring promotional staff services for you

We know that not every car show is the same and neither are our clients. You have a brand voice and persona with which your customers and fans are familiar with – in effect, you want to be confident that the promotional staff on your stand or distributing your marketing material truly understand what your brand is all about.

We tailor our promotional and event services to what you need, whether you want hostesses for VIP meet and greets or models to showcase your merchandise, we have the right promotional staff.

We also have the right mix of services too. You can hire staff for launch events within the main car show itself or hire an ace team of professional promotional and trade show staff for the duration of this three-day event.

Find out more about Pitlane Promotion and the Classic Car Show

For a no-obligation quote and more on our promotional staffing services at the NEC, call us on 0844 800 0071 or use the contact form.

You can follow the Classic Car & Restoration Show news online by following the hashtag #NECRestoShow on Twitter. To book your exhibition space at the show, contact the Classic Car & Restoration Show event organisers.


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